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Customer Success story - Real time data and process continuation through Enterprise Backend integration

When a leading photobook company started to scale their field sales presence, they began to face typical challenges of rapid growth ;

  • Mobile Sales force challenges - mEdgeUnable to map sales goals with day to day operations
  • Slower response from management in the operation aspects due to delayed data availability
  • Lack of real time customer data to Sales officers in field during their visits
  • Accountability of Field Executives of their visits customers, travels and check in details

It was critical to bring in an enterprise workforce mobility solution to ensure sales effectiveness and a steady growth.

Enterprise Mobility - mEdge - backend integration.pngVitamap’s mEdge, provided a perfect combination of ready to use templates, customization to fit the sales process and API to integrate with Enterprise backend systems.

Each of the sales officers are enabled with mEdge to plan and update their customer visits, access to real time customer information on order status and shipment information.
Cloudtracs open JSON APIs ensured that all the business process data captured were updated in Enterprise backend in real time.

mEdge-Sales effectiveness-tracking.pngA query API to get customer data ensured flexible and scalable to be shared with the sales executives on the field.

Simple and intuitive mEdge interface ensured easy and fast adoption of the product in the field. Automated Daily transit reports provide operational insights, travel distances and identify opportunities to improve.

With the adoption of mEdge the app for Enterprise Field Mobility, our client is confident of scaling new heights of Sales effectiveness, customer satisfaction and hence directly improving its top and bottom lines.

Write to to know more to adopt mEdge for your organization and #befieldsmart


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