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3 Pillars of Effective Field Sales #sellsmart

'To sell more, you need to create more opportunities to sell’ The adage has stood the test of time. In this age of information a sales app is a great place to start for field sales teams. Be it better coordination, up-to-date information or simply increasing revenue; timeliness, visibility and accuracy are the three pillars that are the key to sales effectiveness. RIGHT PRODUCT An effective mobile tool helps save precious time for salespeople. They can spend more time understanding customer needs and building a better rapport,closing larger deals and quickly at that! The right mobile app will : Reduce travel times with access to GPS navigation and suggested route plans Digitize stock checks eliminating erroneous data entry processes Process new orders without any lag in placing and processing orders   Provide information for cross-sell opportunities based on visit conversations    DONE RIGHT Real-time access to field data provides...

Accelerating sales of medical devices and equipment with mobility

F ield Sales is an engine which needs to keep running and firing not just to meet sales targets but also ensure customer satisfaction in a consistent manner. In industries like Medical devices, prompt response, access to product information and account information is critical for Field Sales office success . Ensuring that your field reps consistently follow up on leads, meet your target customers from hospitals to doctors to diagnostic centers or to pharma manufacturers is critical. Research indicates that access to right information at customer site goes a long way in making a productive Field Sales attempt . A mobility initiative could be the differentiating factor in having the best field team selling your products and keeping the revenue machinery well oiled. Proven benefits include: mEdge is a proven, award winning field service mobility app that is used across industries and geographies. Hundreds of field officers rely on it to win new deals and leads on a dai...

Keeping your asset data up-to-date with mEdge

Not too long ago, organisation struggled with getting enough data to operate effectively. The goal then was to capture every data point and every interaction across every channel of communication. The best-in-class have been able to implement technology and a culture of collaboration that work together to maximize the value of data from the field to operations in the back-office. As the volume of data grows, so does the complexity. Adding to this,there is a very real problem of data going stale. This gap often affects service effectiveness. To efficiently sift through all of that data and act on the insight in time is a very real challenge for organisations. It is our endeavor to not just capture data from field,but, to also makes this information usable.   The first step towards this, is to capture accurate data and make it available for organisations to use according to their business processes.    Keeping your asset data up-to-date straight from ...

Infographic : Enterprise Mobility Market in India

A 2015 report by IDC predicts that t he India enterprise mobility market is expected to grow from $1.7 billion in 2015 to $2.3 billion in 2017. With the smart phone market set to grow in double digits, it is of little wonder that enterprise mobility is taking center stage in the market.  The success of a solution not only depends on its versatility, but, also on how we are able to accommodate the unique contingencies in the market. 19% of the Indian population now access the internet on their mobile phone. Primarily used for social participation, the average Indian spends no lesser than 3.24 hours using the internet on her phone.  Times are upon us when an the employee, be it at the office, working from home or on the field will demand applications that can help them do their job quicker and better.  This infographic predicts what the future holds for the Indian Enterprise market.    ...

Leveraging Analytics in Field Service

With mobility coming into the forefront of field services, the volume of data available has increased manifold. But this does not necessarily resulted in an increase in insight for many companies. While business intelligence is important for specialists, it is also imperative that co-ordinators and field service managers have access to relevant and real-time data to make informed decisions. This not only allows an informed decision making on a day-to-day basis, but, also largely affects the effective utilization of resources and meet emerging demands. According to Aberdeen , only 68% of average users are satisfied with the relevance of analytical capabilities to their job roles. Self-serving Business Intelligence Self-serving business intelligence tools that present visually relevant stories are the need of the hour. Gartner has predicted that by 2017, most users will have access to self-service tools for preparing data for analysis.    Relevant & Accessibl...

Mobility for your Sales Force #befieldsmart

As the next generation mobility adoption gathers speed in enterprises, its the time for field sales rep to up the ante. A recent Aberdeen Report indicates report 43% of Best-in-class companies report high or very high competency around providing mobile friendly access to backend (CRM/ERP) stored customer and account data , compared with 20% among all others. This insight complements our understanding of how users are adopting mEdge, for field sales rep across varied set of industry verticals. A good number of enterprises are looking to accomplish these key items with mobility adoption. Plan Daily Visits Efficient use of face-time with customer Great conversion rates Collect Feedback during Visit Collect relevant data Insight into customer and competition Create Orders on location Mitigate loss of opportunity Higher Conversions Provide key information (personal goals, merchant details etc.,) Most recent information at hand Better custome...

Location Intelligence In Field Service

The business benefits of geolocation technology are far-reaching and are being leveraged by all types of enterprises – manufacturing, retail sales, services, insurance, transportation, utilities and government. The business uses include: Delivery and asset management Fine-grained management of e-commerce activities Optimal routing Real-time incident management Content customization and delivery   Geo-marketing Fraud detection and prevention using IP location technology Geolocation data can give a competitive advantage and service differentiation for enterprises with a mobile field force. Knowledge about the executives’ location and the place of service execution could result in quicker and efficient resolution.  Using real-time data, location based services are now accelerating the pursuit of service excellence. With the ability to have location information through standard smart phones to provide accurate and timely geo-reference data, tag items o...

Field force Mobility in 2014; The Way Ahead

Service organizations are constantly looking for ways to make their staff more efficient, provide better service to their customers and improve profitability. Mobility helps service organizations resolve issues faster, enabling them to attend to requests immediately. The domino effect of this prompt response to a customer request has a high impact across the eco-system. Research suggests an effective mobility solution can improve overall productivity by 30-40%, and profitability by 20-25% for the service organization. A world of opportunity lies in the confluence of field service and mobility. More than ever, businesses are aiming for better visibility and efficient operation of field service force. Gaps in the existing system can be addressed simply by integrating with mobility enabled technology.According to Gartner, by 2018, 70% of mobile workers will use a tablet or a hybrid device with tablet-like characteristics. Aberdeen predicts that 82% of leading service organizations ...